Pulse Studio works with artists and festivals to produce promotional content. For this project, they needed an animated poster announcing Martin Garrix’s appearance at the Harbour Lights Festival, designed for billboard screens as well as social media. I created several sketches to explore composition, layout, color, and the overall tone of the piece, eventually refining two final poster versions. From there, I animated both designs, focusing on quick, clear motion that drew attention but still allowed viewers to easily read the information on screen. The final animations delivered an energetic advertisement that matched the festival atmosphere and Martin Garrix’s style.
