LORIEN is a luxury clothing line that wants customers to feel confident, elegant, and stylish in what they wear. For their mall promotions, they needed an illustrative video that would loop on screens throughout the mall and posters that matched the look of the animation. I began with sketches, created the illustrations of the models and clothing, and focused heavily on transitions during the animation so each scene flowed naturally into the next. The final video and coordinated posters help present LORIEN as a unique and high-end brand while showcasing both their men’s and women’s pieces.
